EVERLANE MINI
AW 2015
CREATIVE PRODUCER
Marketing campaign introducing new children's line to Everlane
Production included talent outreach, casting, working with art director, managing timing and travel logistics, set design and construction, budgeting, planning a new gif system ecom page, and creative talent outreach. Post production included overseeing retouching, color, and gif ecom collections page.
Deliverables: Landing Page, Marketing Email, Photos, Press Assets
Links: https://www.everlane.com/mini-collection
Casting
GIF ECOM
