EVERLANE SHOES
AW 2015
CREATIVE PRODUCER
Marketing campaign + content stories with real people around shoe launches
Production included talent outreach, working with art director, managing timing and travel logistics, location scouting, budgeting, and creative talent outreach. Post production included closing out books, overseeing retouching, color, and final delivery.
Deliverables: Landing Pages, Marketing Emails, Wild Posters, Photos, Press Assets, Videos
Links: https://www.everlane.com/fall-shoes
https://www.everlane.com/meet-the-artist
https://www.everlane.com/modern-point
Alice Lancaster in the Street Shoe
Caroline Ventura in the Chelsea Boot
Tasya Van Ree in the Modern Point
